• Daniel Javier Servitje Montull

    Chief Executive Officer of Grupo Bimbo

    Daniel Servitje Montull has been the at the head of Grupo Bimbo since 1997 and has served as the Chairman of the Board of Directors since 2013. He holds a Bachelor's Degree in Business Administration from the Universidad Iberoamericana de México and in 1987 he obtained his Master’s Degree in Business Administration from Stanford University. He joined Grupo Bimbo in February 1982 and has held various positions such as Vice President of Bimbo, Chief Executive Officer of Organización Marinela and Vice President of Grupo Bimbo, among others. He is a member of the Board of Directors of Grupo Financiero Banamex, S.A. de C.V., Coca-Cola FEMSA, S.A.B. de C.V., Instituto Mexicano para la Competitividad, A.C. (Mexican Institute for Competitiveness), The Global Consumer Goods Forum, Latin America Conservation Council (The Nature Conservancy), Walmex Suppliers Board, Stanford GSB and Aura Solar.

  • Diego Gaxiola Cuevas

    Chief Financial Officer of Grupo Bimbo

    Diego has served as the Chief Global Finance Officer since August 2017. He has more than 20 years of experience in similar positions and was previously Chief Financial Officer of Alsea, a leading operator of fast food establishments, cafeterias and informal restaurants in Latin America and Spain. Before Alsea, he worked for Grupo Desc. S.A.B. de C.V., in corporate finance and, in Grupo Televisa, S.A.B. de C.V. Diego holds a Master’s Degree in finance from the Anahuac University and a Bachelor's Degree in business administration from the University of Newport and the Universidad Iberoamericana.

  • Javier Augusto González Franco

    Executive Vice President of Grupo Bimbo

    Mr. González Franco has served as Executive Vice President of Grupo Bimbo since February 2014. He is a Chemical Engineer graduated from the UNAM and has a Master’s Degree in Business Administration from the Universidad Diego Portales in Chile, a degree in Advanced Management from Harvard University as well as a degree from IMD in Switzerland. Mr. González Franco joined Grupo Bimbo in 1977 and among his prior positions at Grupo Bimbo are Assistant General Manager of Operations for Latin America, General Manager of Bimbo, President of Barcel and President of Bimbo.

  • Juan Muldoon Barrena

    Global Director of Human Resources

    Juan Muldoon Barrena became the Global Director of Human Resources in July of 2019.  Mr. Muldoon has a degree in Business Administration from Universidad Iberoamericana, and he also completed a program in finance at Southern Methodist University and a program in management at Universidad Adolfo Ibañez in Santiago, Chile.

    His professional experience includes various positions at Grupo Bimbo within the fields of marketing, exports and general management in Chile, Central America and the United States. In 2011 he became responsible for BBU talent management, and in January 2015 he became the Global Talent Director for Grupo Bimbo.

  • Gabino Miguel Gómez Carbajal

    Executive VP of Grupo Bimbo

    Mr. Gómez Carbajal has served as Executive Vice President of Grupo Bimbo since 2016. For more than 36 years he has held several positions in Grupo Bimbo Such as: Senior VP of Bimbo Organization, President LATAM Organization, Comercial VP of Bimbo Mexico and President of Barcel Organization. He is responsable for Research & Development (R&D), Marketing, Sales and Vehicles global functions. He is Member of the Executive Committee since 1990. He has a degree in Marketing from the ITESM and among others he studied the Advanced Management Program at Harvard Business School.  

  • Rafael Pamias Romero

    Executive VP of Grupo Bimbo

    Mr. Pamias serves as Executive VP of Grupo Bimbo. Mr Pamias, holds a degree in Business Administration and Management from ESADE (Barcelona), and a Masters in International Management from thunderbird School of Global Management. He served in similar positions in Danone.

  • Miguel Ángel Espinoza Ramírez

    President of Bimbo

    Mr. Espinoza Ramírez has been the President of Bimbo since February 2014. He has a degree in Industrial Engineering from the Instituto Tecnológico de Chihuahua (Technological Institute of Chihuahua) and studied at the IPADE and completed the Advanced Administration Program at Harvard University. Mr. Espinoza Ramírez joined Grupo Bimbo in 1981 and served as General Manager of Dulces y Chocolates Ricolino, Vice President of Barcel del Norte, Administrative Manager of Organización Barcel, President of Barcel and President of South American Operations.


    Global Director of information and Transformation of Grupo Bimbo

    Mr. Obregón Servitje has served as the Global Director of information and Transformation of Grupo Bimbo since 2017. He joined Grupo Bimbo in 2001 and has since held the positions of General Director of Latin Sur, Corporate Sales Director, Director of Major Clients of Bimbo, General Director of Bimbo Peru and has also worked in Bimbo Bakeries USA. Prior to joining Bimbo he worked in Citibank Mexico. Mr. Obregón Servitje has a degree in Industial Engineering from the Universidad Iberoamericana, a Master’s Degree in Business Administration from the University of Boston, and has also completed specialization courses at Harvard Business School University.

  • Alfred Penny

    President of Bimbo Bakeries USA

    Mr. Penny has been the President of BBU since April 2013. From 1987 to 1997 he held the post of Controller in the Northeastern United States, Director of Strategic Planning and Productivity and General Manager of the Intermountain Region for Kraft Baking. Mr. Penny was appointed Vice President and General Manager of Entenmann's in 1997, Executive Vice President of George Weston Bakeries Inc., in 2007, and Executive Vice President following the acquisition of Weston Foods Inc., by Grupo Bimbo in January 2009.

  • Alejandro Pintado Lopez

    President of Barcel, S.A. de C.V.

    Mr Pintado joined Grupo Bimbo in 1988. He holds a degree in Business Administration from ITESM and a Masters in Business and Administration from Broston College. During the last years he had several international assignments such as: General manager Perú, General Manager Argentina and president od Latin America Organization.