2020 brought with it an unprecedented event that has presented a challenge for us globally: the COVID-19 pandemic.
The impact created by COVID-19 has meant completely changing our activities in practically every aspect of society, leading us to find solutions and demonstrating that we will get through this.
That’s why at Grupo Bimbo we have reaffirmed our global commitment to carry out actions that enable us to protect our associates, to assist our customers and consumers with all of the prevention and safety measures, and to serve the community through different support initiatives. We are also committed to maintaining for all families the availability of our products, which are made following the highest standards of quality, safety and hygiene.
People are at the heart of our philosophy, which is why we have adopted a series of preventive measures worldwide to guarantee the safety of our associates, consumers and their families. These include:
OUR PRODUCTS ARE ALWAYS AVAILABLE
We work every day so that our customers, suppliers and consumers know they can count on us. Since the beginning of the contingency, we have been committed to working under strict safety measures so our plants can function at their maximum capacity, guaranteeing the availability, freshness and safety of our products.
WE SERVE COMMUNITIES
At Grupo Bimbo, we are committed to all the communities where we are present; that’s why we have carried out initiatives such as donations to food banks, thinking about those who are most vulnerable.
WE SUPPORT THOSE WHO GIVE US STRENGTH
We recognize the work of all those people who are doing their part on the front line. We have provided economic and in-kind support so that medical and hospital personnel can carry out their important mission more safely.