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GRUPO BIMBO ANNOUNCES ACQUISITION OF SUPAN IN ECUADOR

The transaction represents Grupo Bimbo’s debut into the Ecuadorian market, in line with the company’s strategy to further strengthen its footprint in the Americas.

Mexico City, July 15, 2014 – Grupo Bimbo S.A.B. de C.V. (“Grupo Bimbo” or “the Company”) (BMV: BIMBO), today announced an agreement to acquire SUPAN, the leading bread producer in Ecuador.

The transaction includes the Supan®, Bimbo®, Grile®, Braun®, Dulzones®, Rey-pan® and Pansol® brands in the packaged bread, buns and sweet baked goods segments. The transaction represents Grupo Bimbo’s debut into the Ecuadorian market, in line with the company’s strategy to further strengthen its footprint in the Americas. The business employs approximately 900 associates and operates two production facilities located in Guayaquil and Quito.

The acquired business is expected to generate sales of over US$57 million and adjusted EBITDA of US$6 million.